Black Owned Beauty Brands - A Detailed Overlook

For many years, a lot of major brands failed to be inclusive of all skin colours when it came to the Beauty Industry. While improvements have been made, we still have a long way to go to see adequate beauty representation for ALL women.

W Magazine says:
"As it stands now, Pat McGrath and Fenty Beauty are two of the seven Black-owned brands sold at Sephora—out of a whopping 290 brands total. That means black-owned beauty brands make up less than three percent of products sold at the retailer". Sephora have since taken part in "The 15 Percent Pledge", ​in which they pledged to give 15 percent of their shelf space to products from Black-owned brands at each store. A welcomed small step in the right direction!

​Below I have listed some of my favourite Black Owned Beauty Brands! 

---

Fenty

Fenty says:
"Rihanna was inspired to create Fenty Beauty after years of experimenting with the best-of-the-best in beauty—and still seeing a void in the industry for products that performed across all skin types and tones. She launched a makeup line “so that people everywhere would be included,” focusing on a wide range of traditionally hard-to-match skin tones, creating formulas that work for all skin types, and pinpointing universal shades."

shop now

---

Pat Mc Grath

Pat McGrath says:
"This is the golden age of makeup. PAT McGRATH LABS is my Golden Revolution. The entire planet is just as cosmetics obsessed as I’ve always been. Makeup is a movement. Makeup is mesmerizing. Makeup is major. Mantra-esque, three words have repeated over and over in my mind ever since I was young. Obsession. Inspiration. Addiction. Those words became my guiding principles, my manifesto as I brought this brand to life".

shop now

---

Beauty Bakerie

Beauty Bakerie says:
"Cashmere Nicole founded Beauty Bakerie in 2011 with the mission to be sweet and sweeten the lives of others. During a challenging, but successful fight with breast cancer, Cashmere became extremely health conscious and research-driven about the products we put in and on our bodies. The Beauty Bakerie brand is a direct reflection of Cashmere’s perseverance and passion for both high quality, healthy ingredients that enhance the beauty in everyone, every day. Cashmere continues to grow her brand which is now sold in 1000 locations worldwide."

Shop Now

---

Uoma Beauty

Uoma says:
"UOMA - means beautiful and we believe that beauty starts the moment you decide to be yourself. We exist to re-write the rules of inclusivity and diversity to create a world of beauty that truly is for all of us. UOMA Beauty is the most inclusive black-owned beauty brand. Founded by Nigerian born, LA & London based former beauty executive Sharon Chuter, the UOMA Beauty range is rebellious, innovative and created for all."

shop now

---

Black Opal

Black Opal says:
​"From the first product launch in 1994, to the many other innovations that have followed, BLACK OPAL found instant success with millions of women worldwide with our state-of-the-art solutions for hyperpigmentation, oil control and shade matching. Over the years, our founder has recognized the need for BLACK OPAL to evolve—to remain relevant and appealing to our cherished and loyal customers, and to meet the beauty and skincare needs of an increasingly diverse global population."

Shop now

---

The Afro Hair and Skin Co

The Afro Hair and Skin Co says:
"Ibi Meier-Oruitemeka is a wellness beauty expert, creative entrepreneur and the founder and creative director of award-winning natural beauty brand The Afro Hair & Skin Co. Ibi began researching and developing her  powerful line of holistic products over a period of 5 years, seeking to eliminate all of the common toxins that she felt contributed to the undermining of black womens health and wellbeing. While providing high functioning all natural alternatives.

Shop Now

---

Hyper Skin

Hyper Skin says:
"Hyper Skin is an easy, results-oriented skincare brand rooted in multiculturalism. We’re hyper-targeted on treating dark spots and discolouration on all skin tones, and enhancing glow."

Shop Now

---

B.Simone Beauty

Vegan and cruelty-free, B.Simone's line supplies colorful lip liners, bold lipsticks, makeup bags and accessories.

Shop Now

---

Mented Cosmetics

Mented Cosmetics says:
"We created Mented Cosmetics because we believe every woman should be able to find herself in the world of beauty, no matter her skin tone. We know you'll love being put first - because when it comes to beauty, no one deserves to be an afterthought."

Shop Now

---

Ace Beaute

Ace Beaute says:
"Ace Beaute was launched in 2016 and was launched with a wide selection of false lashes. To make our brand completely cruelty free, we no longer carry mink lashes- just faux mink lashes. We have since expanded our line into color cosmetics and have a lot of wonderful products coming your way. Here at Ace Beaute, our motto is "Beauty for All"  regardless of age, sex, skin color, religion or socio economic status".

Shop Now

---

Lamik Beauty

Lamik Beauty says:
​"We are creating the highest quality products with the purest ingredients. We are devoted to promoting the health of our customers and their communities. We educate our customers with love and care. We are an eco-chic, vegan company dedicated to promoting environmental stewardship. Our products are made natural and organic ingredients. Our packaging is reusable and recyclable."

Shop now

---

Coloured Raine Cosmetics

Coloured Rain says:
"Loraine R. Dowdy, a Caribbean woman, born and raised in Brooklyn, founded Coloured Raine in 2013. She left behind a very affluent career and followed her life’s dream of beginning a cosmetic line that encouraged self-expression and embraced broad racial diversity. Her goal was to create distinct cosmetics that broke all barriers in the beauty industry"

Shop Now

---

Janet and Jo.

Janet and Jo Luxury Nail Lacquers are Vegan, cruelty-free, nail lacquers, that are free of 10 ingredients commonly found in nail products, that are linked to cancer, birth defects, reproductive issues, and known allergens. 

Shop Now

---

Danessa Myricks Beauty

Danessa Myricks says:
"In a world focused on labels, Danessa Myricks has continuously broken boundaries and built a world of beauty for people from all races, ages and genders. Starting out as a self-taught makeup artist, Danessa learned how to use products in unconventional ways to create stunning looks. Ignoring industry norms, she began to teach other artists about her techniques and product selections, and created a name for herself in the beauty world."

Shop Now

---

KNC Beauty

KNC Beauty says:
"Kristen Noel Crawley was strolling through Don Quijote in Tokyo, when….BAM, love at first sight. A wall of lip masks caught her eye, and she became OBSESSED with the idea of perfect, kissable lips. When she discovered there were no natural lip masks on the market, the solution was obvious: she had to create her own."

Shop Now

---

Range Beauty

Range Beauty says:
"CREATED OUT OF A NEED FOR MORE DIVERSE SHADES AND LESS TOXIC INGREDIENTS IN THE COSMETICS INDUSTRY, RANGE BEAUTY WAS BORN. IT IS A BRAND THAT ENCOURAGES YOU TO EXPRESS YOURSELF, WHILE STILL ALLOWING YOUR TRUE SKIN TO SHINE THROUGH. WE AIM TO CONTINUOUSLY SUPPORT, UPLIFT, INCLUDE, AND EMPOWER ALL OF YOU GLOBALLY TO BE CONFIDENT IN YOUR SKIN NO MATTER THE SHADE OR TYPE"

Shop Now

---

Buttah Skincare

Buttah Skincare says:
Buttah was founded in 2018.
We unite the best of nature and science in highly effective products for both women and men, formulated to reveal more radiant results.

Shop Now

---